Monthly Archives: September 2013

Post fake reviews for your brand? Just say ‘No’

Follow We all know that online reviews are becoming more important to every brand, as more people research products and services – from their desktops and smartphones – at sites like Yelp, Facebook and Google and look for validation before they make almost any purchase decision.  Everyone knows, too, that it certainly …
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Goodbye, Facebook Parent-Child, hello Facebook Locations: Franchisors can maintain brand integrity and make all locations findable

Follow Our client Lenny’s Sub Shops has literally put themselves on the map by working with us to properly claim and update Facebook pages for all of their locations. Have you done the same yet for your brand? Facebook’s  Parent-Child framework, now known as Facebook Locations, enables multi-unit businesses, including …
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Quality Facebook Promotions are going to stand out

Follow Facebook has announced that third-party apps are no longer necessary for running promotions. From the announcement: Now, promotions may be administered on Page Timelines and in apps on Facebook. For example, businesses can now: Collect entries by having users post on the Page or comment/like a Page post Collect …
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